LS Group launches into metavers

LS Group will soon be the first automotive distributor to launch into the metaverse. Leader on the French market, the group will inaugurate its virtual gallery named C-AR(T) on the theme of automotive art, for the occasion several works of artists and designers will be exposed.
But why go into metavers?
The new trend of NFT, metavers, blockchain attracts young people and that the LS group has understood. Today, they testify: “We have more and more difficulties to bring a prospect in our dealerships. Most of the actions are done via the internet and the physical interaction is reduced to its simplest expression, the handing over of the car, and even then…”, this launch will therefore allow them to attract young people but also to offer their customers a new unique experience.